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Get more out of your retail media investment
Brands and retailers embrace retail media because it connects impressions to shoppable moments. SmartCommerce helps extend that same value across every media investment.
SmartCommerce helps retailers and brands create commerce ready experiences across every media channel. We extend retailer commerce experiences beyond owned properties, so retailers don't have to build and maintain a separate commerce layer themselves. We connect brand media across social, display, CTV, online video, and influencer marketing to your products, inventory, and retail environment.
For brands, SmartCommerce extends commerce capabilities across every channel where you invest. Promote your retail partners and use performance analytics to understand how your media works together to drive retail sales, where consumers choose to shop, and how campaigns perform across retailers.
Commerce Media:
SmartCommerce Technology Works
for All Verticals
Increasingly, companies in industries such as financial services and travel see the opportunity to connect their valuable first-party audiences to brand advertisers. SmartCommerce helps these commerce media networks go from connection to transaction.
By tapping into the SmartCommerce platform, commerce media network owners can connect ad experiences to retailer action, helping non-endemic advertisers see the value of their commerce media investment.
Built for real-world retail conditions
One-Click Media to Cart
SmartCommerce provides a simple, direct path from media engagement to retailer cart. Our broad retailer network helps consumers shop through their preferred retailers in one easy step.
Real-Time Inventory and Product Data
SmartCommerce uses real-time inventory technology to identify relevant, in-stock products across retailers and store locations. AI-powered SmartSubstitution helps brands route shoppers to available in-brand alternatives when a promoted product is unavailable, helping reduce lost sales from out-of-stocks.
Geo-Aware Routing
SmartCommerce accounts for location, language, currency, retailer availability, and market rules so shoppers see only the most relevant and actionable options.
You Own the Customer, We Connect the Dots
SmartCommerce acts as the commerce infrastructure underneath the experience, not as a competing checkout destination, so retailers retain the customer relationship and keep the transaction within their own cart.
Measure Media by What Matters
We help close the gap between media engagement and retail action, giving brands and media networks better campaign intelligence and clearer proof of performance.
Why it matters
for retail media
networks
More valuable media products
Give brands a clear way to connect campaign engagement to retail action everywhere they invest with you.
More qualified traffic
Send qualified shoppers with clear intent to your cart directly from brand advertisements.
More completed purchases
Our frictionless tech lets you capture every engaged shopper and route them right to checkout.
More performance data
Integrate your on-platform and off-platform analytics into a single view of the value of a brand's media investment.
No operational burden
With SmartCommerce as your commerce layer, you can easily test new channels and new brands with no additional lift for your technology teams.
Omnichannel for all the ways people shop
SmartCommerce supports shoppability in all media.
Programmatic display
Connect display impressions to retailer action, product availability, direct-to-cart functionality, or retailer choice experiences.
Connected TV
Turn QR-driven CTV engagement into a commerce ready path that sends shoppers into the right product or retailer experience.
Social and influencer
Help brands move social discovery into your retail environment with clear paths from posts, ads, and creator content to purchase action.
Search and campaign landing pages
Give high-intent traffic a more relevant destination than a generic page, with paths that can account for retailer availability, product choice, and campaign goals.
Email, SMS, and CRM
Support shoppable messaging that moves consumers from brand communication into a commerce ready experience.
Ready to make your RMN more valuable to brands?
Connect media engagement to measurable retail action across every channel where brands invest.