Press ⌘K to open search from anywhere
Add retail action to the experiences you already power
Platforms help brands reach and engage consumers across digital experiences. But engagement alone is no longer enough. Brands want experiences that make it easier for consumers to take action and show what happened next.
SmartCommerce brings commerce into the experiences your platform already powers without requiring you to build retailer connectivity, inventory logic, product routing, or measurement infrastructure from scratch.
SmartCommerce works across platforms, from walled gardens and influencer platforms to DSPs, CTV, retail media, and mobile apps, enabling real-time, stock-aware retail experiences at scale.
SmartCommerce integrates seamlessly into your platform, guiding consumers to the right next action, whether that's adding to cart, saving a product to a list, or getting more product information. With SmartCommerce, every platform becomes a shoppable surface.
Commerce infrastructure for platform partners
SmartCommerce gives platforms the commerce infrastructure to power connected retail experiences across brands, advertisers, campaigns, and channels at scale.
Embed commerce into your platform
Bring retailer paths, product discovery, direct-to-cart, Product Locator, shoppable links, and other commerce experiences into the environments your platform already powers.
Choose the right action for the moment
Move consumers from engagement to the experience that fits their intent, whether that's inspiration, deeper product content, retailer choice, PDP traffic, bundles, direct-to-cart, or a checkout-ready path.
Use real-world retail signals
Use real-time inventory, retailer availability, product data, and location signals to surface relevant, actionable options for shoppers.
Create more valuable offerings for brands
Give advertisers more than impressions, engagement, and clicks with integrated commerce experiences and measurable retail outcomes.
Scale without building it yourself
SmartCommerce handles retailer connectivity, inventory logic, product routing, and the commerce infrastructure behind the experience so your team can scale across advertisers and campaigns.
Built for many types of platforms
Apps & digital experience platforms
Embed retail-ready commerce into apps, loyalty programs, product discovery, promotions, and other digital experiences.
Publishers & media owners
Make editorial, recipe, lifestyle, video, and other content more actionable with retailer choice, product paths, bundles, and where-to-buy experiences.
DSP & adtech platforms
Add commerce activation to media buying and ad experiences with retailer connectivity, inventory-aware paths, and measurable retail action.
CTV & streaming platforms
Connect high-attention video and streaming experiences to QR-driven retail paths, retailer choice, direct-to-cart, or other purchase-ready actions.
Social & creator platforms
Give creator and social engagement a clear next step with product-level links, retailer options, direct-to-cart, and measurable performance.
Retail media & commerce platforms
Support retailer-specific programs, shoppable media, product bundles, promotions, and commerce experiences across retailers, brands, and campaigns.
Designed to fit the way
platforms operate
SmartCommerce is built for partner environments where flexibility, reliability, and scalable activation matter.
Flexible integration paths
Use SmartLinks, API-powered experiences, embedded modules, or custom configurations based on your platform experience and technical requirements.
Retailer connectivity at scale
Connect shoppers to relevant retailer paths across the SmartCommerce network while keeping experiences aligned to brand, platform, and retailer requirements.
Real-time inventory technology
Surface in-stock options, local availability, and relevant product paths so shoppers aren't sent into dead-end retail experiences.
MCP Analytics
Give partners visibility into what shoppers engaged with, where they went next, and how products, retailers, channels, and experiences performed.
Managed Commerce Services
Through our Managed Commerce Services partnership model, SmartCommerce is your day-to-day partner for campaign setup, configuration support, launch, reporting, optimization, and ongoing execution across advertiser programs.
Built for real-world retail conditions
Inventory Awareness
Drive platform engagement toward products shoppers can actually buy. SmartCommerce uses real-time inventory technology across retailers and store locations to surface relevant, in-stock options online and in-store.
SmartSubstitution
Protect conversion when availability shifts. When a promoted product is unavailable, AI-powered SmartSubstitution can route shoppers to an in-stock size, pack, or similar product from the brand, helping keep demand inside the brand portfolio.
Bundling
Turn one platform interaction into a multi-product opportunity. Support curated product sets for recipes, routines, regimens, systems, kits, and other bundles that can grow basket potential without adding unnecessary friction.
Geo-Aware Routing
Adapt the path based on where each shopper is. SmartCommerce can account for location, language, currency, retailer availability, and market rules so shoppers see relevant, actionable options.
MCP Analytics
Give brands and partners visibility into what shoppers engaged with, which products and retailers they chose, and how platform experiences performed.
One commerce layer across every activation
Use SmartCommerce products on their own or together to power commerce across media, apps, content, and digital experiences. Give brand and agency partners consistent retail connectivity, shopper paths, and measurement across campaigns without rebuilding the infrastructure each time.
Managed Commerce Services that scale with your platform
Managed Commerce Services extends your team with the commerce expertise needed to configure, launch, support, measure, and optimize commerce-enabled experiences as partner programs grow.For platform partners, that means faster activation, less operational complexity, stronger support for brand programs, and commerce capabilities that scale across advertisers, campaigns, and channels.
Ready to make your platform commerce-ready?
SmartCommerce helps platforms embed retail-ready commerce into the experiences they already power, with flexible integration, retailer connectivity, real-time inventory, and measurement built to scale.