Connect your marketing directly to retailer carts
Brands generate demand across media and owned channels, but retailers control the checkout. SmartCommerce bridges that gap with one-click carting across your digital ecosystem, converting high-intent demand into direct-to-cart action.
Close every loop. Across every channel.
SmartCommerce connects websites, media, and marketing campaigns directly to retailer carts, helping more shoppers convert while protecting performance as availability changes.
Brand website integration
Turn product discovery on your site into retail purchases. Route shoppers to in-stock retailers and protect conversion when inventory shifts.
Commerce-enabled media
Connect ads, social, influencers, retail media, and QR codes directly to retailer carts so campaigns convert beyond the click.
Actionable performance insights
Understand how marketing drives retail outcomes. See which retailers convert, where availability impacts performance, and how campaigns perform across commerce channels.
Built for retail reality
Retail inventory shifts. Products go out-of-stock. Promotions and availability change constantly. SmartCommerce uses proprietary inventory awareness to direct shoppers to available products across thousands of retailers, preserving purchase paths and protecting campaign performance as retail conditions change.
The SmartCommerce Difference
Built to protect and accelerate performance
Protect conversion
- Proprietary retailer availability intelligence at scale
- Automatic substitution for out of stocks with in-brand alternatives
Accelerate purchase
- One-click, multi-product bundles
- Direct-to-cart coverage across all media and owned channels
Strengthen brand value
- Integrated promotions and incentives with partners like Ibotta
- Opt-in email and SMS captured at the click and sent directly to your CRM
Make marketing actually convert at retail
MOE is the machine-learning intelligence layer behind SmartCommerce, continuously optimizing how demand connects to retail — routing shoppers to retailers based on availability, solving for out-of-stocks with SmartSubstitution, and enabling product bundles to increase AOV.
Out-of-stocks don't have to cost you conversion
On average, 27% of campaign clicks land on products that are unavailable at the retailer. That means more than a quarter of high-intent demand hits a dead end before it ever reaches the cart.
SmartSubstitution continuously monitors availability and automatically redirects shoppers to in-stock, brand-appropriate alternatives as retail conditions change.
The result: out-of-stock exposure can be reduced to as low as 0–2%, preserving purchase paths and protecting media performance in real time.
Bigger baskets.
One click.
SmartCommerce bundling adds curated product sets to retailer carts in one click — whether it’s a recipe, a skincare regimen, or an electronics system. Deploy bundles across media and owned channels, adapt to promotions in real time, and grow basket size without adding friction.
1.2-2X lift in add-to-cart conversion- Increased average order value (AOV)
- More products per cart from a single action
Easy to activate. Easy to scale.
SmartCommerce integrates quickly and adapts to the complexity of real-world retail. Brands can connect product catalogs and campaign workflows with minimal lift, then expand across retailers and channels as programs grow. Optional data enrichment through spreadsheets or PIM integrations improves accuracy over time.
Streamlined setup with structured product data
Works alongside existing media and commerce partners
Maintains reliable consumer experiences as programs scale
A partnership that drives growth
We work alongside your team from launch through scale, adjusting as conditions change and keeping performance moving in the right direction.